Top GMs from across Hilton discuss how they use recognition to motivate their team, improve performance, and address business objectives. Watch video.

Making Note of Top 100 Guests and First-Time Guests — With a Personal Note.

Kory Lesnick,
Hampton Inn Minneapolis – St. Paul North, MN

As the Director of Sales I always like to know who is coming into my hotel. Every morning I pull up the CRM report and write personal welcome letters to my Top 100 guests, which includes guests new to our property and new to the Brand. I also thank them for staying with us. I think that this small, but great way to welcome these new guests to the property makes them feel special when they get this special card. And it also creates new leads for my sales efforts!

Posted on Jul 12, 2009

Topic(s): Mastering CRM - Guest Recognition

Tom Stangl says

Hi Kory,
When you are preparing welcome letters, is this something within the new Dossier or are you making custom letters?

Commented on August 9, 2009

Kory Lesnick says


I pull this up every morning and write personal letters to the guests that are new to the property or to the Brand. We have had several comments on how the love it!

Commented on August 10, 2009

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